Want to learn how to get an ROI at a trade show? How about understanding the importance of METALCON’s Architect Experience? And you won’t want to miss the panel of experts assembled to discuss “Cladding Safety for Fire Prevention” — METALCONLive! presents these important topics beginning tomorrow at 1:00 PM and 3:00 PM EST and Wednesday at 1:00 pm.

Read on to learn more and to register for each.

TOMORROWMONDAY, SEPTEMBER 13 AT 1:00 PM EST

Guide to Traffic Stopping Sales

Learn from sales and marketing experts on how to ensure your ROI is greater than you ever thought possible at a trade show!

Join Mark Swagerty, Sales Manager, METALCON, and Frank Stasiowski, Founder and CEO, PSMJ Resources, Inc. for a 90-minute webinar on how to best prepare and train your exhibit staff on how to interact with customers, prospects and attendees at a trade show to guarantee your ROI is greater than you ever thought possible! If you are involved in trade show sales and marketing, pre-event or on-site, double the success of your next show with what you learn from this no B/S webinar. Learn the 10 critical components to trade show sales success including:

• 13 Biggest mistakes exhibitors make at the show
• 3 Ways you can steal customers right off the floor
• 5 Most important things most exhibitors fail to do before any show
• How to establish criteria for screening tire kickers and getting them out of your booth
• How to maximize your post show contact to close deals fast
• 7 Things never to do when designing what goes in your booth
• 3 Things your staff must do when they are at the show but not at your booth
• How to deal with handshakes, eye contact, masks, and more
• 3 Critical rules for “giveaways” at your booth
• Why you must invite your best customers to visit you at every show

TOMORROWMONDAY, SEPTEMBER 13 AT 3:00 PM EST

An Architect’s Overview of Learning Opportunities at this Year’s METALCON

Learn why members of the design community should attend this year’s Architect’s Experience at METALCON 2021

Join PSMJ’s Bill Hinsley as be breaks down what you will learn at this year’s Architect’s Experience at METALCON 2021. Hinsley has trained thousands of A/E/C professionals across the globe during his years at PSMJ. He formerly served as a Senior Management Analyst for two governors’ commissions and the Associate Vice President of renowned international firms, ARCADIS and Atkins, where he spearheaded $1 million to $11 billion projects.

WEDNESDAY, SEPTEMBER 15 AT 1:00 PM EST

Cladding Safety in Light of Global Fires

Join the MCA’s MCM Alliance for this 90 minute expert discussion and earn 1 AIA HSW credit

Please join the MCA’s MCM Alliance for our METALCON Live! 1 AIA HSW Credited Course “Cladding Safety in Light of Global Fires” for 90 minutes of expert discussion on the NFPA 285’s role in understanding and getting it right for North American facades.

Our Panelists include: Dan Martin, Fire Protection Engineer with Jensen Hughes, Andy Williams, PE Director of Codes and Standards for the MCA, Nick Scheib, VP of Sales & Marketing for 3A Composites USA, Jeff Henry, CEO of CEI Materials, Paul Deffenbaugh, Editorial Director for Modern Trade Communication, and Tom Seitz, Executive Director for the MCM Alliance.